CryptoBlog n.1031

Instagram being one of the largest social media platforms with around 2 billion monthly active users, NFT artists including Micah johnson, Drifter Shoots, and Refik Anadol, have successfully dropped NFT projects on Instagram and sold out quickly. Meta's expansion of offering NFTs on Instagram and granting the ability to showcase users' NFTs encouraged the platform to allow select digital artists to begin minting and selling NFTs directly on Instagram. Select NFT projects sold out quickly and helped bridge the gap between Web2 and Web3 users. So far, Instagram's approach to Web3 has shown promise for other Web2 brands looking to make the jump. It highlights how NFTs and other crypto assets can be used to expand business offerings and provide an accessible entry point for Web3-curious consumers without isolating the Web3 natives that have supported the NFT market all along.